Training Solutions
- Learn to Listen to your Customers and Join the Conversation
- How to Integrate Social Media into your Website
- Important, Cutting Edge Resources
- Crowdsourcing
- Media Sharing
- How to Measure Your Online Success
- How to Bring Your Offline Influence, Online
Consulting Solutions
- Social Media Consulting
- Product Consulting
- Marketing Campaign Consulting
- Online Reputation and Brand Management (PR)
- Analytics Consulting
- Online Community Growth
- Search Engine Optimization
- Social Media Optimization
Product Solutions
- Online Community Project Management and Development
- Widget Design and Development
Search Engine Optimization (SEO)
Over 80% of web traffic comes from search engines like Google, Yahoo, and MSN. It is critical that your site is equipped with the tools and techniques that maximize its exposure to these search engines. Search Engine Optimization is the process of implementing your site as a “friendly” place for these services to browse through. The higher your optimized levels are, the easier they can list your site as the top result. SEO is a proven, but difficult technique that can easily ensure your long-term success.
Just think of your site as a gigantic maze. The easier the maze, the more likely you can reach the end – in this case, a search engine result. If your site has endless twists, turns, and dead-ends… well, let’s just say it will be hard to figure out. Search engines don’t much care if you have great things to see along the way as long as there are signs they can follow to go straight on through.
How do we help make you SEO friendy?
We’ll look at how you display your site, scour through your code, and figure out if there’s anything in there that’s throwing search engines out of whack. Our assessment will help raise your optimization levels and target the people who are actually looking for what you have to offer.
Social Media Optimization (SMO)
Whether you know it or not, you’ve probably run into an online community. If you’ve ever chatted with someone online, sent an email, made a comment on someone’s blog, or watched a podcast – you’re part of the social media movement. Millions of people interact with brands and companies everyday. Internet users create discussions around their favorite products, make suggestions about what they like and dislike, recommend products to their friends, and even create communities around their favorite companies. So why aren’t you tapping into this increasingly valuable opportunity?
We’ll teach you where the discussion is happening and help you be a part of it. People really want to know what you’re up to… you just have to open up and tell them.
